New Royal Fashions was founded over fifty year ago. In 1989, SAM SURIN took over the family business and has inspired it to the heights of success. During this time the company has acquired an exceptional status for the quality and service provide internationally and is considered one of the best tailors in Asia. In 1997, New Royal Fashions by SAM SURIN was awarded ‘Thailand’s Best Men & Women’s Custom Tailor’ and it has won 10 such awards in last 15 years.
To sustain the status and remain at the pinnacle, the company has always given its highest priority at providing each client with the best. The company is equipped with a team of highly experienced tailors and an effective Quality Control Department that verifies each detail to confirm that the client is provided with the finest customized clothing. In today’s date Sam Surin takes pride in saying that the company has over 1 million satisfied clients globally, who have compared Sam Surin’s fashion and quality with the best tailors known on Savile Row.
The primary intention it embraces is to provide clients with an outstanding service while building and preserving reputation as one of the finest tailors around. New Royal Fashions is the only company in all of Southeast Asia that is operating with its own factory with 300 specialized tailors and 50 personnel in retail. Majority of the customers revisit to place orders and are constantly recommending New Royal Fashions by Sam Surin further to their associates, friends and family.
Sam Surin’s clients list includes many famous personalities such as the politicians from White House, the celebrities of Hollywood, members of European Parliament, various famous physicians, Doctors, News Anchors, NBA & NFL hall of fame players and many executives from several fortune 500 companies in Europe and USA.
Sam Surin’s sales team visits USA, Canada, Netherlands, Belgium, Germany, Austria, Switzerland, Sweden, Norway, Denmark, Australia and Singapore every year to offer tailor-made clothes services. Clients in these countries can order with Sam Surin’s sales team in one of the major cities and avail the opportunity to tailor-made clothes by award designer Sam Surin.
New Royal Fashions by Sam Surin’s showroom is currently located in the heart of Bangkok on Soi 11 Sukhumvit Road near the NANA BTS Station (EXIT 3). Its convenience has demonstrated to be particularly beneficial to all of the clients travelling to Bangkok, as it is easily accessible via the Sky-train also known as the BTS.
